Digital Learning Community for Election Officials
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EO Hub- National Vote At Home Institute recognized the need for an initiative to rapidly train election officials around the country in vote by mail implementation.
Program Innovation
role: Lead
responsiblities:
Led the creation of a groundbreaking professional development program for election officials, focused on mail ballot management best practices, to advance access and increase voter confidence in the process.
Challenge:
Establish a complementary & coherent sub-branded program for Election Officials (EOs) to communicate with the organization & each other, privately and securely to receive advice & instruction.
Promo Reel
Newsletters, memes, and digital events with different topics every week.
Memes
Outcomes:
Live private platform with Resource Library, Topical Chats, and Event Hosting
10% of market share pre-enrolled before launch
25% open rate for weekly emails
100-200 attendees at weekly events
Developed 6-month course on Voter communication best practices
Budgeting, Staffing Issues, and Equipment Icons